Besides the scheduled campaigns generated by Newsletter Bot, you can create one-time newsletters for all or specific segments of customers in some special events or occasions for promotion. 


When you enter Newsletter Campaign tab >> Click Create Newsletter to get started.


Step 1: Name your newsletter 

Choose a name that best describes your newsletter's content, this helps you to manage the campaign more easily


Step 2. Choose recipients for your newsletter

  • If you tick Everyone, newsletter will be sent to all of your contacts
  • If you tick Segment, you can:
1. Select an available segment


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Note: Multiple segments are allowed.


2. Or create a completely new segment for this campaign: there will be a popup like below for you to create a new segment.


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NOTE: You can refer to this link to find out all kinds of segment can be created with Mailbot.

Step 3. Edit emails content and layout


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Find the instruction to use the editor mode here.

Step 4. Set goal for your campaign


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By setting a goal, you will be able to evaluate your campaign. The result will be shown as Converted rate on the statistics table in Newsletter campaign tab


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  • NoneConverted rate is always 0%
  • Buy something: Converted rate is the number of contacts buying something / total contacts  in the target segment of the campaign
  • Enter segment: Converted rate is the number of contacts entering your goal segment / total contacts  in the target segment of the campaign
  • Leave segmentConverted rate is the number of contacts leaving the segment / total contacts  in the target segment of the campaign

Step 5. Schedule your campaign


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  • Send newsletter now >> Campaign will be sent immediately
  • Send at 12 pm tomorrow  of recipient's time zone
  • Schedule a time to send later: you set the timer to send you campaign according to customer time zone or a specific time zone. (Our system will automatically detect customer time zone, as for the email which can not be detected, the default time zone will be GMT)


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After making all changes, you click on the Schedule blue button on the left corner to save all changes and finish editing the campaign.


NOTE: you will not be able to delete draft campaigns >> After click Schedule button, the campaign will not be a draft anymore >> There will be Delete button in the upper part of the campaign.


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As you can see on the screenshot above, you can also make a duplication of the campaign.


Now that you have known well how to create a Newsletter campaign in Mailbot, you should be all set to start impressing your customers with amazing personalized emails just like big brands.

 

Beeketing.